Social Media Creation / Management

Because it can be easily done doesn’t make it good or effective. The effective use of social media so it reflects well on your business and achieves your desired results still takes social media platform knowledge, marketing skill, and time.

The absence of your company on important social platforms or the lack of recent posts leaves potential customers wondering if you are still in business or if your business is reputable. People are increasingly more likely to check out your business online and on social media before doing business with you.

Because social media affects whether or not people will buy from you or attend your events, it is important to be present and current, even if you don’t post prolifically.

Creating Profiles On Important Platforms

We can create or update profiles for you on platforms that may be important to your business such as Google Business (Google Maps,) Facebook, Instagram, X (formerly Twitter,) LinkedIn, Pinterest, YouTube, and Vimeo. We are familiar with these platforms for business use and can set them up right.

Already Have Your Social Media Set Up?

If you already have social media profiles we can evaluate them and recommend improvements, create posts, or establish an agreement to post at a predetermined frequency. Part of those improvements can be creating cover and profile graphics inline with your business brand.

Managing Multiple Social Media Profiles From One Location

We are familiar with using Meta Business Suite, Hootsuite, and Buffer to schedule and manage multiple social media profiles from one location. We can either be contracted to do this for you or train you to use these tools.

Promoting Social Posts

We can create ad campaigns or individual promoted posts and use the related Ads Manager including Google Ads or teach you to use them. If you use a Facebook or Instagram Page for your business and intend to make money as a result of your posts it is essential that you sponsor some of your posts.

The Finer Points of Social Media

There is a lot more to know about social media than how it looks on the surface. Behind the scenes there are algorithms that make it work a specific way. It is imperative that you know how platforms work to leverage them to your advantage. We can help with that.